News Australia has expanded its Health, Wellness and Beauty commercial offering to deliver clarity and build lasting trust in an environment filled with competing claims. The expanded portfolio directly addresses changing consumer sentiment, with nearly 60%* of Australians feeling overwhelmed by conflicting wellness advice online. News Australia Health, Wellness and Beauty Industry Director, Brittany Daniel, […] The post Beyond ’27: News Australia Expands Health Portfolio to Build Trust and Drive Sustainable Growth appeared first on NewsCorp Australia. RPT

News Australia has unveiled an expanded national advocacy program and appointed four senior journalists as dedicated Impact Editors. The program provides a platform for brands to build trust and reputation by standing alongside editorially driven campaigns that advocate for families, communities and the nation.   News Australia National Advocacy Director, John Lehmann, said: “The strength of […] The post Beyond’27: News Australia Appoints Impact Editors to Drive Expanded Advocacy Slate appeared first on NewsCorp Australia. RPT

CODE Sports has launched Sacked NRL, a new multi-platform series examining the stories behind some of rugby league’s most infamous sackings and departures. The 12-part weekly series gives players and coaches at the centre of some of the game’s most controversial moments the chance to tell their version of events in depth, from self-sabotaged careers and unceremonious […] The post CODE Sports Launches New Multi-Platform Series Sacked NRL appeared first on NewsCorp Australia. RPT

News Australia has appointed Gerard Richardson as National Head of Retail and Luke Haynes as Industry Director for Sport and Entertainment, adding two senior category specialists to its team of dedicated industry leads. The appointments reinforce News Australia’s commitment to combining deep industry expertise with its publishing, data, creative and measurement capabilities to help clients […] The post News Australia Strengthens Category Expertise With Two Senior Industry Appointments appeared first on NewsCorp Australia. RPT

News Corp Australia and the University of New South Wales (UNSW) have announced a campus subscription agreement, giving eligible UNSW staff and students digital access to The Australian and The Daily Telegraph. The campus subscription program delivers premium digital access to trusted national, state, regional and local reporting across desktop, mobile, apps, newsletters and podcasts. Designed to go […] The post News Corp Australia and UNSW Launch Campus Subscription Program appeared first on NewsCorp Australia. RPT

News Australia and The Bottle-O today launched Match with Mates, a national campaign built around the rituals, banter and shared occasions that define how young Australian sports fans experience the game. Developed with Starcom and Publicis Sport & Entertainment Australia, the integrated campaign positions The Bottle-O where sports fans spend their time: not just watching […] The post News Australia and The Bottle-O Team Up for National ‘Match with Mates’ Campaign appeared first on NewsCorp Australia. RPT

News Australia is bringing together the country’s leading marketers for Beyond’27, a five-session intelligence series that cuts through market complexity with category-specific insights and solutions designed to drive real growth. Beginning this week, each session is built around a single category giving brands a precise read on where their consumer is heading and what to […] The post Beyond’27: News Australia Reshapes the Upfront for a Market Moving at Different Speeds appeared first on NewsCorp Australia. RPT