News Australia has expanded its AI research initiative, The Prompt, with the launch of The Prompt Report, a new series of category-specific advisory playbooks designed to help marketers protect and grow brand visibility as consumers shift to AI-driven discovery. The series debuts today with a dedicated retail guide, giving brands a clear roadmap to be […] The post News Australia Launches ‘The Prompt Report’ AI Advisory Playbook Series appeared first on NewsCorp Australia. RPT

Australia’s leading health and wellness media brand Body+Soul will launch the findings of its annual Sex Census this Sunday, August 30, kicking off a four-week multi-platform editorial campaign in the lead-up to World Sexual Health Day (September 4). The nationwide survey of more than 2,000 people aged 18-80 uncovers how the country’s attitudes, habits and behaviours towards sexual health, […] The post Body+Soul Reveals 2026 National Sex Census appeared first on NewsCorp Australia. RPT

News Australia is bringing together the country’s leading marketers for Beyond’27, a five-session intelligence series that cuts through market complexity with category-specific insights and solutions designed to drive real growth. Beginning this week, each session is built around a single category giving brands a precise read on where their consumer is heading and what to […] The post Beyond’27: News Australia Reshapes the Upfront for a Market Moving at Different Speeds appeared first on NewsCorp Australia. RPT

News Australia and The Bottle-O today launched Match with Mates, a national campaign built around the rituals, banter and shared occasions that define how young Australian sports fans experience the game. Developed with Starcom and Publicis Sport & Entertainment Australia, the integrated campaign positions The Bottle-O where sports fans spend their time: not just watching […] The post News Australia and The Bottle-O Team Up for National ‘Match with Mates’ Campaign appeared first on NewsCorp Australia. RPT

News Corp Australia and the University of New South Wales (UNSW) have announced a campus subscription agreement, giving eligible UNSW staff and students digital access to The Australian and The Daily Telegraph. The campus subscription program delivers premium digital access to trusted national, state, regional and local reporting across desktop, mobile, apps, newsletters and podcasts. Designed to go […] The post News Corp Australia and UNSW Launch Campus Subscription Program appeared first on NewsCorp Australia. RPT

News Australia has launched four commercial solutions across banking, insurance, superannuation and utilities to tackle growing consumer complexity around life’s essential costs. The expanded product suite gives brands a credible way to translate complex financial topics into clear information, building deep trust long before customers begin evaluating alternative providers. News Australia Finance and Essential Services […] The post Beyond’27: News Australia Launches Finance Solutions to Build Trust Before the Decision appeared first on NewsCorp Australia. RPT

News Australia has unveiled an expanded national advocacy program and appointed four senior journalists as dedicated Impact Editors. The program provides a platform for brands to build trust and reputation by standing alongside editorially driven campaigns that advocate for families, communities and the nation.   News Australia National Advocacy Director, John Lehmann, said: “The strength of […] The post Beyond’27: News Australia Appoints Impact Editors to Drive Expanded Advocacy Slate appeared first on NewsCorp Australia. RPT

News Australia has transformed its News Travel Network, launching new products across digital, print and global channels to solve a critical challenge for travel marketers. As AI engines collapse the traditional booking journey, editorial authority in trusted environments now dictates which brands AI surfaces and recommends.  Anchored by flagship titles including Escape, news.com.au, Travel + […] The post Beyond’27: News Australia Transforms Travel Network for the AI Search Era appeared first on NewsCorp Australia. RPT

Content agency Suddenly has been appointed to manage advertising sales for the Virgin Australia Travel Media Network, giving brands access to the airline’s almost 21 million* annual customers across digital, lounge, in-flight and experiential channels. The network will reach more than 300,000 lounge visitors per month across seven major cityairports where guests spend an average […] The post Suddenly to Lead Sales for Virgin Australia’s New Travel Media Network appeared first on NewsCorp Australia. RPT