News Australia and the Victoria Racing Club (VRC) have launched an expanded media campaign, extending coverage well beyond the traditional four-day Melbourne Cup Carnival.  The collaboration highlights major events throughout the racing calendar, including Flemington’s New Year’s Eve Race Day and Super Saturday during the Autumn Racing Carnival, to drive trackside attendance and grow VRC […] The post News Australia and VRC Expand Collaboration Beyond Melbourne Cup Carnival appeared first on NewsCorp Australia. RPT

News Australia has launched the second year of its national Back Australia advocacy campaign, expanding the focus from everyday buying habits to supply chain security, local industry support and long-term economic resilience.  Rolling out across the company’s News Network to reach more than 16 million* Australians, the multi-platform initiative unites businesses with everyday consumers around […] The post ‘Back Australia’ Returns to Deepen Business and Consumer Support for Australian Industry appeared first on NewsCorp Australia. RPT

The Australian, Australia’s leading national news brand, has today unveiled the first phase of its reimagined travel coverage. Launching on Saturday, October 17, the masthead will debut a new-look Travel + Luxury Weekend liftout in The Weekend Australian alongside a redesigned Travel website section and social experience. Over the coming months, The Australian will expand […] The post The Australian Transforms Its Travel Coverage appeared first on NewsCorp Australia. RPT